Business intelligence from user generated content: Online opinion formation in purchasing decisions in high-tech markets

Karan Setiya, Jolien Ubacht*, Scott Cunningham, Sertaç Oruç

*Corresponding author for this work

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

1 Citation (Scopus)

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Economics, Econometrics and Finance

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Social Sciences