Business Model Innovation in European SMEs: Descriptive analysis of quantitative survey and case survey data

Marikka Heikkilä, Harry Bouwman

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

6 Citations (Scopus)
347 Downloads (Pure)

Abstract

In this paper we analyse Business Model Innovation (BMI) in European micro, small and medium sized enterprises (SME). We present descriptive findings from our quantitative survey and qualitative case survey on how SMEs are innovating their Business Models. Our survey indicates that 37% of European SMEs innovate their Business Model. We found some differences in BMI depending on the age and industry sectors. We also describe the changes the SMEs make in differing Business Model components when they are improving their Business Model.
Original languageEnglish
Title of host publicationConference Proceedings of the 31st Bled eConference Digital Transformation: Meeting the Challenges
Subtitle of host publicationJune 17 – 20, 2018, Bled, Slovenia
EditorsAndreja Pucihar, Mirjana Kljajić Borštnar, Pascal Ravesteijn, Jurgen Seitz, Roger Bons
Place of PublicationMaribor
PublisherUniversity of Maribor Press
Pages543-560
ISBN (Electronic)978-961-286-170-4
DOIs
Publication statusPublished - 2018
Event31st Bled eConference: Digital Transformation, Meeting the Challenges - Bled, Slovenia
Duration: 17 Jun 201820 Jun 2018
Conference number: 31

Conference

Conference31st Bled eConference
Abbreviated titleBled eConference 2018
Country/TerritorySlovenia
CityBled
Period17/06/1820/06/18

Keywords

  • Business Model Innovation
  • SME
  • industry sector
  • age
  • BM components

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