Business Model Innovation in European SMEs: some preliminary findings

Harry Bouwman, F.J. Molina Castillo, Mark de Reuver

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientific

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Abstract

Business Models have been on the research agenda since the emergence of ecommerce and ebusiness in late last century. Although a lot of attention has been paid to the concept, ontologies, taxonomies and approach in the field of strategic management, information systems, digital business and high-tech entrepreneurship research, empirical research either in the form of cases studies or quantitative research is largely missing or based on research that is not preliminary designed to understand BMs and their impact. This is even more the case for BM Innovation and BM research for Small and Medium Enterprises (SMEs). In this paper we present our very first results of a sample of European SMEs and how they deal with BM Innovation. Our research shows that 35% of the SMEs in our sample are involved in BMI. The research also show that changes in BMs most of the time are related to a combination of multiple innovations at the same time like entering a new market, changing their eco-system, change pricing strategy, or dealing with changes in IT.
Original languageEnglish
Title of host publicationProceedings of 29th Bled eConference
Subtitle of host publicationDigital Economy
Pages527-538
Publication statusPublished - 2016
EventThe 29th Bled eConference "Digital economy" - Hotel Golf, Bled, Slovenia
Duration: 19 Jun 201622 Jun 2016
Conference number: 29
http://bledconference.org/archive/2016/?page_id=47

Conference

ConferenceThe 29th Bled eConference "Digital economy"
CountrySlovenia
CityBled
Period19/06/1622/06/16
Internet address

Keywords

  • Business model
  • innovation
  • SME's

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    Bouwman, H., Molina Castillo, F. J., & de Reuver, M. (2016). Business Model Innovation in European SMEs: some preliminary findings. In Proceedings of 29th Bled eConference: Digital Economy (pp. 527-538)