Co-creating Circular Propositions in Complex Value Chains: Advantages and Drawbacks

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Abstract

In developing circular business models within complex value chains, collaboration with relevant stakeholders is essential. Based on a case study within the automotive remanufacturing industry, this paper presents five benefits and five drawbacks of applying co-creation in complex value chains to develop new value propositions.
Original languageEnglish
Number of pages8
DOIs
Publication statusPublished - 2024
Event9th International Conference on New Business Models - Mondragon University, San Sebastian, Spain
Duration: 3 Jul 20245 Jul 2024
Conference number: 9
https://www.newbusinessmodels.org/tracks2024

Conference

Conference9th International Conference on New Business Models
Abbreviated titleNBM2024
Country/TerritorySpain
CitySan Sebastian
Period3/07/245/07/24
Internet address

Keywords

  • co-creation
  • stakeholder engagement
  • advantages and drawbacks
  • circular value propositions
  • complex value chains

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