Consumer chatting during online shopping: An exploratory study

JPL Schoormans; KPN Morel; Y Zheng

Consumer chatting during online shopping: An exploratory study

JPL Schoormans, KPN Morel, Y Zheng

Responsible Marketing and Consumer Behavior

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

Original language	Undefined/Unknown
Title of host publication	Conference proceedings Sustainable Marketing Leadership A synthesis of polymorphous axioms, strategies and tactics 35th EMAC Conference 2006
Editors	GJ Avlonitis, N Papavassiliou, P Papastathopoulou
Place of Publication	Athens
Publisher	EMAC
Pages	1-7
Number of pages	7
ISBN (Print)	960-89199-0-8
Publication status	Published - 2006
Event	35th EMAC Conference 2006 - Sustainable Marketing Leadership, Athens, Greece - Athens Duration: 23 May 2006 → 26 May 2006

Publication series

Name
Publisher	EMAC

Conference

Conference	35th EMAC Conference 2006 - Sustainable Marketing Leadership, Athens, Greece
Period	23/05/06 → 26/05/06

Keywords

Conf.proc. > 3 pag

Cite this

@inproceedings{243e01c1d51c4703af7317cd331eb035,

title = "Consumer chatting during online shopping: An exploratory study",

keywords = "Conf.proc. > 3 pag",

author = "JPL Schoormans and KPN Morel and Y Zheng",

year = "2006",

language = "Undefined/Unknown",

isbn = "960-89199-0-8",

publisher = "EMAC",

pages = "1--7",

editor = "GJ Avlonitis and N Papavassiliou and P Papastathopoulou",

booktitle = "Conference proceedings Sustainable Marketing Leadership A synthesis of polymorphous axioms, strategies and tactics 35th EMAC Conference 2006",

note = "35th EMAC Conference 2006 - Sustainable Marketing Leadership, Athens, Greece ; Conference date: 23-05-2006 Through 26-05-2006",

}

Schoormans, JPL, Morel, KPN & Zheng, Y 2006, Consumer chatting during online shopping: An exploratory study. in GJ Avlonitis, N Papavassiliou & P Papastathopoulou (eds), Conference proceedings Sustainable Marketing Leadership A synthesis of polymorphous axioms, strategies and tactics 35th EMAC Conference 2006. EMAC, Athens, pp. 1-7, 35th EMAC Conference 2006 - Sustainable Marketing Leadership, Athens, Greece, 23/05/06.

Consumer chatting during online shopping: An exploratory study. / Schoormans, JPL; Morel, KPN; Zheng, Y.
Conference proceedings Sustainable Marketing Leadership A synthesis of polymorphous axioms, strategies and tactics 35th EMAC Conference 2006. ed. / GJ Avlonitis; N Papavassiliou; P Papastathopoulou. Athens: EMAC, 2006. p. 1-7.

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

TY - GEN

T1 - Consumer chatting during online shopping: An exploratory study

AU - Schoormans, JPL

AU - Morel, KPN

AU - Zheng, Y

PY - 2006

Y1 - 2006

KW - Conf.proc. > 3 pag

M3 - Conference contribution

SN - 960-89199-0-8

SP - 1

EP - 7

BT - Conference proceedings Sustainable Marketing Leadership A synthesis of polymorphous axioms, strategies and tactics 35th EMAC Conference 2006

A2 - Avlonitis, GJ

A2 - Papavassiliou, N

A2 - Papastathopoulou, P

PB - EMAC

CY - Athens

T2 - 35th EMAC Conference 2006 - Sustainable Marketing Leadership, Athens, Greece

Y2 - 23 May 2006 through 26 May 2006

ER -