Defining and measuring new product advantage with formative indicators

SA Rijsdijk, HJ Hultink

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

Original languageUndefined/Unknown
Title of host publication10th international product development management conference
Editors s.n.
Place of Publications.l.
Publishers.n.
Pages889-898
Number of pages10
Publication statusPublished - 2003
Event10th international product development management conference - Brussels, Belgium
Duration: 10 Jun 200311 Jun 2003

Publication series

Name
Publishers.n.

Conference

Conference10th international product development management conference
CountryBelgium
CityBrussels
Period10/06/0311/06/03

Keywords

  • Conf.proc. > 3 pag

Cite this

Rijsdijk, SA., & Hultink, HJ. (2003). Defining and measuring new product advantage with formative indicators. In s.n. (Ed.), 10th international product development management conference (pp. 889-898). s.n..