Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies

Shahrokh Nikou; Suellen Cavalheiro; Gunilla Widén

doi:10.1007/978-3-030-43687-2_27

Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies

Shahrokh Nikou^*, Suellen Cavalheiro, Gunilla Widén

^*Corresponding author for this work

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

5 Citations (Scopus)

Abstract

As digitalisation disrupts businesses ever more profoundly, the concern is growing about how creative workers and designers use digital technologies in their day-to-day practices. This study investigates factors that influence the intention of creative workers to use digital technology. The relationships between digital literacy, perceived usefulness (PU), perceived ease of use (PEOU), social norms, attitude towards use, and intention to use digital technology were examined for a sample of 377 respondents. Structural Equation Modelling (SEM) results show that digital literacy significantly impacts the intention to use digital technology. Attitude towards use mediates the relationships between PU, PEOU, and social norms to intention to use digital technology. Based on the results, theoretical contributions and implications are discussed.

Original language	English
Title of host publication	Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings
Editors	Anneli Sundqvist, Gerd Berget, Kjell Ivar Skjerdingstad, Jan Nolin
Publisher	Springer
Pages	343-362
Number of pages	20
ISBN (Print)	9783030436865
DOIs	https://doi.org/10.1007/978-3-030-43687-2_27
Publication status	Published - 2020
Externally published	Yes
Event	15th International Conference on Sustainable Digital Communities, iConference 2020 - Boras, Sweden Duration: 23 Mar 2020 → 26 Mar 2020

Publication series

Name	Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)
Volume	12051 LNCS
ISSN (Print)	0302-9743
ISSN (Electronic)	1611-3349

Conference

Conference	15th International Conference on Sustainable Digital Communities, iConference 2020
Country/Territory	Sweden
City	Boras
Period	23/03/20 → 26/03/20

Keywords

Digital immigrants
Digital literacy
Digital natives
Digitalisation
Information literacy

Access to Document

10.1007/978-3-030-43687-2_27

Cite this

Nikou, S., Cavalheiro, S., & Widén, G. (2020). Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies. In A. Sundqvist, G. Berget, K. I. Skjerdingstad, & J. Nolin (Eds.), Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings (pp. 343-362). (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 12051 LNCS). Springer. https://doi.org/10.1007/978-3-030-43687-2_27

Nikou, Shahrokh ; Cavalheiro, Suellen ; Widén, Gunilla. / Digital natives and digital immigrants in the creative economy : How these groups adopt and continually use digital technologies. Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings. editor / Anneli Sundqvist ; Gerd Berget ; Kjell Ivar Skjerdingstad ; Jan Nolin. Springer, 2020. pp. 343-362 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)).

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Nikou, S, Cavalheiro, S & Widén, G 2020, Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies. in A Sundqvist, G Berget, KI Skjerdingstad & J Nolin (eds), Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings. Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics), vol. 12051 LNCS, Springer, pp. 343-362, 15th International Conference on Sustainable Digital Communities, iConference 2020, Boras, Sweden, 23/03/20. https://doi.org/10.1007/978-3-030-43687-2_27

Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies. / Nikou, Shahrokh; Cavalheiro, Suellen; Widén, Gunilla.
Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings. ed. / Anneli Sundqvist; Gerd Berget; Kjell Ivar Skjerdingstad; Jan Nolin. Springer, 2020. p. 343-362 (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics); Vol. 12051 LNCS).

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

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AU - Cavalheiro, Suellen

AU - Widén, Gunilla

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AB - As digitalisation disrupts businesses ever more profoundly, the concern is growing about how creative workers and designers use digital technologies in their day-to-day practices. This study investigates factors that influence the intention of creative workers to use digital technology. The relationships between digital literacy, perceived usefulness (PU), perceived ease of use (PEOU), social norms, attitude towards use, and intention to use digital technology were examined for a sample of 377 respondents. Structural Equation Modelling (SEM) results show that digital literacy significantly impacts the intention to use digital technology. Attitude towards use mediates the relationships between PU, PEOU, and social norms to intention to use digital technology. Based on the results, theoretical contributions and implications are discussed.

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BT - Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings

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Nikou S, Cavalheiro S, Widén G. Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies. In Sundqvist A, Berget G, Skjerdingstad KI, Nolin J, editors, Sustainable Digital Communities - 15th International Conference, iConference 2020, Proceedings. Springer. 2020. p. 343-362. (Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)). doi: 10.1007/978-3-030-43687-2_27

Digital natives and digital immigrants in the creative economy: How these groups adopt and continually use digital technologies

Abstract

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Conference

Keywords

Access to Document

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