Green marketing of electronics: Applying Kano's theory of attractive quality on EcoDesign

R Wever, S Lotgering, F Ruijs

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

Original languageUndefined/Unknown
Title of host publicationProceedings of EcoDesign 2007
Editors S.n.
Place of PublicationTokyo
PublisherUnion of EcoDesigners
Pages1-6
Number of pages6
Publication statusPublished - 2007
EventEcoDesign 2007. 5th international symposium on environmental concious design and inverse, Tokyo, Japan - Tokyo
Duration: 10 Dec 200713 Dec 2007

Publication series

Name
PublisherUnion of EcoDesigners

Conference

ConferenceEcoDesign 2007. 5th international symposium on environmental concious design and inverse, Tokyo, Japan
Period10/12/0713/12/07

Keywords

  • Conf.proc. > 3 pag

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