@inproceedings{61aeef29c9774791bede60b3813c44e6,
title = "Increasing the loyalty effects of eCRM across the service delivery cycle",
keywords = "Conf.proc. > 3 pag",
author = "LPA Simons and J Loon and NM Koning and J Kruse and WAGA Bouwman",
note = "NEO; 22nd Bled eConference ; Conference date: 14-06-2009 Through 17-06-2009",
year = "2009",
language = "Undefined/Unknown",
pages = "590--606",
editor = "s.n.",
booktitle = "Proceedings of the 22nd Bled eConference: Enablement : Facilitating an Open, Effective and Representative Society",
}