Launch decisions and competitive reactions: an empirical market signaling study

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific

Original language	Undefined/Unknown
Title of host publication	7th International Product Development Conference
Pages	215-229
Number of pages	15
Publication status	Published - 2000

Keywords

@inproceedings{33cebf91e6bd4b6c881c4e7bf45a400b,

title = "Launch decisions and competitive reactions: an empirical market signaling study",

keywords = "ZX Int.klas.verslagjaar < 2002",

author = "HJ Hultink and F. Langerak",

year = "2000",

language = "Undefined/Unknown",

pages = "215--229",

booktitle = "7th International Product Development Conference",

}