Original language | Undefined/Unknown |
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Title of host publication | Productontwikkeling en Marketing |
Editors | E.J. Hultink, J. Schoormans |
Place of Publication | Amsterdam |
Publisher | Pearson Education Europe |
Pages | 88-103 |
Number of pages | 16 |
ISBN (Print) | 90-430-0867-2 |
Publication status | Published - 2004 |
Keywords
- Boekdeel nat.wet.