Makara App: A Case Study in Digital Innovation for Enhanced Agricultural Productivity and Sustainability

Ramesh Guntha*, A. Aiswarya, Soham Adla, Maya Presannakumar, Mario Alberto Ponce Pacheco, Saket Pande

*Corresponding author for this work

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

Abstract

The agricultural sector, particularly in rural areas, faces numerous challenges, including labor shortages, fluctuating costs, and unpredictable weather patterns. The Makara app emerges as a pioneering digital solution, specifically designed to address the multifaceted needs of small-scale farmers. This chapter presents a case study on the Makara app, highlighting its role in transforming agricultural practices through digital innovation. The app provides a comprehensive platform for farmers to manage their land, crops, and financials effectively. It offers detailed land and crop management, budgeting, and activity management. Additionally, Makara’s day-to-day advisory service and risk prediction module assist farmers in optimizing resource use and enhancing productivity. The app’s multilingual interface and offline mode ensure accessibility and usability in remote areas. This study analyzes the software development, farmer engagement, feedback collection, software refinement, and deployment process of the Makara app among the select farmers of the Nagpur region in Maharashtra, India. The Makara app exemplifies the potential of digital tools in promoting sustainable and profitable farming practices in rural communities.

Original languageEnglish
Title of host publicationICT Analysis and Applications - Proceedings of ICT4SD 2024
EditorsSimon Fong, Nilanjan Dey, Amit Joshi
PublisherSpringer
Pages233-242
Number of pages10
ISBN (Print)9789819786046
DOIs
Publication statusPublished - 2025
Event9th International Conference on ICT for Sustainable Development, ICT4SD 2024 - Goa, India
Duration: 8 Aug 20249 Aug 2024

Publication series

NameLecture Notes in Networks and Systems
Volume1162 LNNS
ISSN (Print)2367-3370
ISSN (Electronic)2367-3389

Conference

Conference9th International Conference on ICT for Sustainable Development, ICT4SD 2024
Country/TerritoryIndia
CityGoa
Period8/08/249/08/24

Bibliographical note

Green Open Access added to TU Delft Institutional Repository ‘You share, we take care!’ – Taverne project https://www.openaccess.nl/en/you-share-we-take-care
Otherwise as indicated in the copyright section: the publisher is the copyright holder of this work and the author uses the Dutch legislation to make this work public.

Keywords

  • Agriculture
  • Digital innovation
  • Farmer engagement
  • Yield prediction

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