Management practices in solution sales _ A multilevel and cross-functional framework

K Storbacka, P Polsa, MC Saaksjarvi

Research output: Contribution to journalArticleScientificpeer-review

39 Citations (Scopus)
Original languageEnglish
Pages (from-to)35-54
Number of pages20
JournalJournal of Personal Selling and Sales Management
Volume31
Issue number1
Publication statusPublished - 2011

Keywords

  • Peer-lijst tijdschrift

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