TY - JOUR
T1 - Mood granularity for design
T2 - Introducing a holistic typology of 20 mood states
AU - Xue, Haian
AU - Desmet, Pieter M.A.
AU - Fokkinga, Steven F.
PY - 2020
Y1 - 2020
N2 - This paper introduces a holistic typology of 20 mood states that are presented with a componential approach, describing six aspects: subjective feeling, perception, reaction, tendency, liking, and disliking. In addition, each mood is illustrated with a short example narrative and a collection of four images. The typology was generated by combining the results of two studies. With a lexical analysis and researcher introspections, Study 1 examined 135 mood words, which resulted in an initial identification of mood states and corresponding verbal and pictorial descriptions. Study 2 validated and enriched these results with a phenomenological analysis of 159 introspective mood samples that were collected by a group of nine co-researchers in a two-week mood diary exercise. The mood typology provides a fine-grained overview and a vocabulary of user moods. Designers and design researchers can use these results as a foundation for systematic mood-focused design research, as a means to develop mood sensibility and granularity (i.e., the ability to distinguish between moods and the variety of mood manifestations), and as a tool to facilitate user interviews in empathy-based design processes.
AB - This paper introduces a holistic typology of 20 mood states that are presented with a componential approach, describing six aspects: subjective feeling, perception, reaction, tendency, liking, and disliking. In addition, each mood is illustrated with a short example narrative and a collection of four images. The typology was generated by combining the results of two studies. With a lexical analysis and researcher introspections, Study 1 examined 135 mood words, which resulted in an initial identification of mood states and corresponding verbal and pictorial descriptions. Study 2 validated and enriched these results with a phenomenological analysis of 159 introspective mood samples that were collected by a group of nine co-researchers in a two-week mood diary exercise. The mood typology provides a fine-grained overview and a vocabulary of user moods. Designers and design researchers can use these results as a foundation for systematic mood-focused design research, as a means to develop mood sensibility and granularity (i.e., the ability to distinguish between moods and the variety of mood manifestations), and as a tool to facilitate user interviews in empathy-based design processes.
KW - Empathy
KW - Mood Granularity
KW - Mood Typology
KW - Mood-focused Design
KW - Rich Description
UR - http://www.scopus.com/inward/record.url?scp=85085015809&partnerID=8YFLogxK
M3 - Article
AN - SCOPUS:85085015809
VL - 14
SP - 1
EP - 18
JO - International Journal of Design
JF - International Journal of Design
SN - 1991-3761
IS - 1
ER -