New service development: Insights from an explorative study into the Turkish retail banking sector.

S Ozdemir, P Trott, A Hoecht

    Research output: Contribution to journalArticleScientificpeer-review

    Original languageEnglish
    Pages (from-to)276-291
    Number of pages16
    JournalInnovation: Management, Policy & Practice: the international journal for innovation research, commercialization, policy analysis and best practice
    Issue number3
    Publication statusPublished - 2007


    • academic journal papers
    • CWTS 0.75 <= JFIS < 2.00

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