Pick-A-Mood Manual: Pictorial self-report scale for measuring and expressing mood states

Pick-A-Mood is a cartoon-based pictorial instrument for reporting and expressing moods. It measures eight distinct mood states in a quick and intuitive way, and can be used both for qualitative and quantitative research. Pick-A-Mood consists of three cartoon characters: a male, female and a robot character (Figure 1). Each character includes nine expressions that represent eight distinct mood states (and one neutral character). The sets are interchangeable; choice of character can be
based on respondent demographics or on other pragmatic considerations. This manual provides a step-by-step guide for using Pick-A-Mood.