Product profile to reduce consumer dissatisfaction in term of soft usability problem and demographical factors: An exploratory study

CJ Kim, HHCM Christiaans

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationProceedings of the 18th international conference on engineering design, ICED'11, Vol. 7
EditorsSJ Culley, BJ Hicks, TC McAloone, TJ Howard, P Badke-Schaub
Place of Publications.l.
PublisherThe Design Society
Pages458-467
Number of pages10
ISBN (Print)978-1-904670-27-8
Publication statusPublished - 2011
Event18th international conference on engineering design, ICED'11, Vol. 7, Copenhagen, Denmark - s.l.
Duration: 15 Aug 201118 Aug 2011

Publication series

Name
PublisherThe Design Society

Conference

Conference18th international conference on engineering design, ICED'11, Vol. 7, Copenhagen, Denmark
Period15/08/1118/08/11

Keywords

  • Conf.proc. > 3 pag

Cite this

Kim, CJ., & Christiaans, HHCM. (2011). Product profile to reduce consumer dissatisfaction in term of soft usability problem and demographical factors: An exploratory study. In SJ. Culley, BJ. Hicks, TC. McAloone, TJ. Howard, & P. Badke-Schaub (Eds.), Proceedings of the 18th international conference on engineering design, ICED'11, Vol. 7 (pp. 458-467). The Design Society.