Range and number-of-levels effects in derived and stated measures of attribute importance

PWJ Verlegh, HNJ Schifferstein, DR Wittink

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	Undefined/Unknown
Pages (from-to)	41-52
Number of pages	12
Journal	Marketing Letters: a journal of research in marketing
Volume	13
Issue number	1
Publication status	Published - 2002

Keywords

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AU - Verlegh, PWJ

AU - Schifferstein, HNJ

AU - Wittink, DR

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Y1 - 2002

KW - ZX CWTS 1.00 <= JFIS < 3.00

M3 - Article

SN - 0923-0645

VL - 13

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JO - Marketing Letters: a journal of research in marketing

JF - Marketing Letters: a journal of research in marketing

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