Reestablishing styling as a prime interest for the management of design

Research output: Chapter in Book/Conference proceedings/Edited volumeChapterScientific

3 Citations (Scopus)
Original languageEnglish
Title of host publicationInterdisciplinary approaches to product design, innovation, & branding in international marketing
EditorsK Swan, S Zou
Place of Publications.l.
PublisherEmerald Publishing
Pages161-177
Number of pages339
ISBN (Print)978-1-78190-016-1
DOIs
Publication statusPublished - 2012

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