Relationship marketing in a dyadic perspective - work in progress paper

SC Santema

Relationship marketing in a dyadic perspective - work in progress paper

Responsible Marketing and Consumer Behavior

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific

Original language	Undefined/Unknown
Title of host publication	Customer relationship marketing management
Editors	s.n.
Place of Publication	s.l.
Publisher	s.n.
Pages	131-144
Number of pages	14
Publication status	Published - 2003
Event	7th international research conference on relationship marketing and customer relationship management, Berlin - s.l. Duration: 22 Jun 2003 → 25 Jun 2003

Publication series

Name
Publisher	s.n.

Conference

Conference	7th international research conference on relationship marketing and customer relationship management, Berlin
Period	22/06/03 → 25/06/03

Bibliographical note

Internet: http://www.wiwiss.fu-berlin.de/rmcrm/public/index.aspx

Keywords

Conf.proc. > 3 pag

Cite this

@inproceedings{f1c7f6caf519446e9fadd83c8242301b,

title = "Relationship marketing in a dyadic perspective - work in progress paper",

keywords = "Conf.proc. > 3 pag",

author = "SC Santema",

note = "Internet: http://www.wiwiss.fu-berlin.de/rmcrm/public/index.aspx; 7th international research conference on relationship marketing and customer relationship management, Berlin ; Conference date: 22-06-2003 Through 25-06-2003",

year = "2003",

language = "Undefined/Unknown",

publisher = "s.n.",

pages = "131--144",

editor = "s.n.",

booktitle = "Customer relationship marketing management",

}

TY - GEN

T1 - Relationship marketing in a dyadic perspective - work in progress paper

AU - Santema, SC

N1 - Internet: http://www.wiwiss.fu-berlin.de/rmcrm/public/index.aspx

PY - 2003

Y1 - 2003

KW - Conf.proc. > 3 pag

M3 - Conference contribution

SP - 131

EP - 144

BT - Customer relationship marketing management

A2 - s.n., null

PB - s.n.

CY - s.l.

T2 - 7th international research conference on relationship marketing and customer relationship management, Berlin

Y2 - 22 June 2003 through 25 June 2003

ER -