Simulation based decision support for strategic communication and marketing management concerning the consumer introduction of smart energy meters

MCA van der Sanden, KH van Dam, J Stragier, CBA Kobus

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Pages (from-to)73-104
Number of pages32
JournalESSACHESS - Journal for Communication Studies
Issue number1 (11)
Publication statusPublished - 2013


  • Peer-lijst tijdschrift

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