The brand is the product: the product is the brand

MB van Dijk; J van Erp

The brand is the product: the product is the brand

Design Aesthetics

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

Original language	Undefined/Unknown
Title of host publication	Design and emotion: the experience of everyday things: Proceedings of the 3rd International Conference on Design and Emotion
Editors	D McDonagh, P Hekkert, J van Erp, D Gyi
Place of Publication	London
Publisher	Taylor and Francis
Pages	438-440
Number of pages	3
ISBN (Print)	0-415-30363-X
Publication status	Published - 2004
Event	3rd International Conference on Design and Emotion, Loughborough - London Duration: 1 Jun 2002 → 1 Jun 2002

Publication series

Name
Publisher	Taylor & Francis

Conference

Conference	3rd International Conference on Design and Emotion, Loughborough
Period	1/06/02 → 1/06/02

Bibliographical note

bundel al in 2003 verschenen

Keywords

Geen BTA classificatie

Cite this

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title = "The brand is the product: the product is the brand",

keywords = "Geen BTA classificatie",

author = "{van Dijk}, MB and {van Erp}, J",

note = "bundel al in 2003 verschenen; null ; Conference date: 01-06-2002 Through 01-06-2002",

year = "2004",

language = "Undefined/Unknown",

isbn = "0-415-30363-X",

publisher = "Taylor and Francis",

pages = "438--440",

editor = "D McDonagh and P Hekkert and {van Erp}, J and D Gyi",

booktitle = "Design and emotion: the experience of everyday things: Proceedings of the 3rd International Conference on Design and Emotion",

address = "United Kingdom",

}

van Dijk, MB & van Erp, J 2004, The brand is the product: the product is the brand. in D McDonagh, P Hekkert, J van Erp & D Gyi (eds), Design and emotion: the experience of everyday things: Proceedings of the 3rd International Conference on Design and Emotion. Taylor and Francis, London, pp. 438-440, 3rd International Conference on Design and Emotion, Loughborough, 1/06/02.

The brand is the product: the product is the brand. / van Dijk, MB; van Erp, J.

Design and emotion: the experience of everyday things: Proceedings of the 3rd International Conference on Design and Emotion. ed. / D McDonagh; P Hekkert; J van Erp; D Gyi. London : Taylor and Francis, 2004. p. 438-440.

Research output: Chapter in Book/Conference proceedings/Edited volume › Conference contribution › Scientific › peer-review

TY - GEN

T1 - The brand is the product: the product is the brand

AU - van Dijk, MB

AU - van Erp, J

N1 - bundel al in 2003 verschenen

PY - 2004

Y1 - 2004

KW - Geen BTA classificatie

M3 - Conference contribution

SN - 0-415-30363-X

SP - 438

EP - 440

BT - Design and emotion: the experience of everyday things: Proceedings of the 3rd International Conference on Design and Emotion

A2 - McDonagh, D

A2 - Hekkert, P

A2 - van Erp, J

A2 - Gyi, D

PB - Taylor and Francis

CY - London

Y2 - 1 June 2002 through 1 June 2002

ER -