The CURE scale: A multidimensional measure of service recovery strategy

R Mostafa, CR Lages, MC Saaksjarvi

Research output: Contribution to journalArticleScientificpeer-review

17 Citations (Scopus)
Original languageEnglish
Pages (from-to)300-310
Number of pages11
JournalJournal of Services Marketing
Volume28
Issue number4
DOIs
Publication statusPublished - 2014

Keywords

  • CWTS JFIS < 0.75

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