The extended decomposed theory of planned behaviour. A framework for investigating the adoption process of electric cars

IMR Moons, P de Pelsmacker, CJPM de Bont, A. Standaert

    Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientificpeer-review

    Original languageEnglish
    Title of host publication39th EMAC Conference, the six senses - the essentials of marketing
    Editors s.n.
    Place of PublicationCopenhagen
    PublisherEMAC
    Pages1-9
    Number of pages9
    Publication statusPublished - 2010
    Event39th EMAC Conference, the six senses - the essentials of marketing, Copenhagen, Denmark - Copenhagen
    Duration: 1 Jun 20104 Jun 2010

    Publication series

    Name
    PublisherEMAC

    Conference

    Conference39th EMAC Conference, the six senses - the essentials of marketing, Copenhagen, Denmark
    Period1/06/104/06/10

    Keywords

    • Conf.proc. > 3 pag

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