The influence of culture on creativity in ideation: a review

Zhengya Gong*, Milene Gonçalves, Vijayakumar Nanjappan, Georgi V. Georgiev

*Corresponding author for this work

Research output: Contribution to journalConference articleScientificpeer-review

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Abstract

The relationship between culture and creativity has sparked the interest of researchers for decades. Although researchers have attempted to establish a connection between culture and creativity, the precise relationship between the two remains ambiguous. The current paper examined extant literature on the subject matter and synthesized the relations between culture and creativity in ideation over the past twenty years. The present study expounds upon the utilized samples, measures implemented to assess creativity and culture, and the study results.

Original languageEnglish
Pages (from-to)975-984
Number of pages10
JournalProceedings of the Design Society
Volume4
DOIs
Publication statusPublished - 2024
Event2024 International Design Society Conference, Design 2024 - Cavtat, Dubrovnik, Croatia
Duration: 20 May 202423 May 2024

Keywords

  • culture influence
  • design creativity
  • human behaviour
  • idea generation
  • literature review

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