The mediating role of new product development in the link between market orientation and organizational performance

F Langerak, HJ Hultink, HSJ Robben

Research output: Contribution to journalArticleScientificpeer-review

33 Citations (Scopus)
Original languageUndefined/Unknown
Pages (from-to)281-305
Number of pages25
JournalJournal of Strategic Marketing
Volume15
Issue number4
Publication statusPublished - 2007

Keywords

  • Vakpubl., Overig wet. > 3 pag

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