Happiness as a predictor of service quality and commitment for utilitarian and hedonic services

K Hellen, MC Saaksjarvi

Research output: Contribution to journalArticleScientificpeer-review

60 Citations (Scopus)
Original languageEnglish
Pages (from-to)934-957
Number of pages24
JournalPsychology & Marketing
Volume28
Issue number9
Publication statusPublished - 2011

Keywords

  • CWTS 0.75 <= JFIS < 2.00

Cite this