There's More Than One Perspective to Take Into Account for Successful Customer Integration Into Radical New Product Innovation: A Framework and Research Agenda

Fiona Schweitzer, Ellis A. van den Hende, Erik-Jan Hultink

Research output: Contribution to journal › Article › Scientific › peer-review

23 Citations (Scopus)

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Social Sciences

INIS

Economics, Econometrics and Finance

Computer Science

Psychology