Who should be asked? A comparison of manager, customer and designer evaluations of service aesthetic

G Gemser, M Candi

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientific

Original languageEnglish
Title of host publicationProceedings of the 34th Annual Global Conference on Product Innovation Management (PDMA Conference 2010)
Editors S.n.
Place of PublicationS.l.
Publishers.n.
Pages1-17
Number of pages17
Publication statusPublished - 2010
Event34th Annual Global Conference on Product Innovation Management (PDMA Conference 2010), Orlando, USA - S.l.
Duration: 16 Oct 201020 Oct 2010

Publication series

Name
PublisherS.n.

Conference

Conference34th Annual Global Conference on Product Innovation Management (PDMA Conference 2010), Orlando, USA
Period16/10/1020/10/10

Keywords

  • Conf.proc. > 3 pag

Cite this

Gemser, G., & Candi, M. (2010). Who should be asked? A comparison of manager, customer and designer evaluations of service aesthetic. In S.n. (Ed.), Proceedings of the 34th Annual Global Conference on Product Innovation Management (PDMA Conference 2010) (pp. 1-17). s.n..