When a car makes you smile: development and application of an instrument to measure product emotions

Research output: Chapter in Book/Conference proceedings/Edited volumeConference contributionScientific

Original languageUndefined/Unknown
Title of host publicationProceedings of the Association for Consumer Research annual meeting
EditorsS.J. Hoch, R.J. Meyer
Place of PublicationProvo, Utah, USA
PublisherAssociation for Consumer Research
Pages111-117
Number of pages7
ISBN (Print)0-915552-44-2
Publication statusPublished - 2000
EventAdvances in consumer research, Columbus - Provo, Utah, USA
Duration: 30 Sep 20003 Oct 2000

Publication series

Name
PublisherAssociation for Consumer Resarch

Conference

ConferenceAdvances in consumer research, Columbus
Period30/09/003/10/00

Keywords

  • ZX Int.klas.verslagjaar < 2002

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